Responsibilities:
- Plan and formulate effective marketing activities for local and international market for the company within the approved budget
- Monitor KPIs and review effectiveness of strategies from time to time
- Conduct market surveys, provide details to management and keep track of marketing trends and pricing
- Participate in new product development; e.g. liaise with consultants and architects on the designs of the future products to be launched.
- Conduct comprehensive competitors study for all projects before official launch and give briefing and presentation on the finding to the management.
- Conduct market research and compiling database on property sector, demographic, economic & other related property news.
- Conduct feasibility studies and competitor’s analysis prior to sales launch.
- Formulation and conducting pricing strategies.
- Planning & implementation of marketing strategy, program and activities prior to official launch.
- Planning and execution of advertising & promotional campaign with Advertising Agency.
- Liaise with panel bankers on the end-financing packages.
- Liaise with panel lawyers on the preparation of SPA, DMC and other related documentation.
- In-depth knowledge in dealing with Ministry of Housing and the application of Developer License and Advertising Permit.
- Spearhead all the corporate branding exercise with PR company.
- Proposed budget for branding exercise and roll up programme with PR Company for the whole year plan.
- Spearhead the newsletter development and to distribute to all purchasers.
- Plan on the marketing budgets and propose to management.
- Any ad hoc duties as assigned from time to time
Requirements:
- At least 15-20 Year(s) of working experience property development or in the related field is required for this position.
- Degree or its equivalent in Marketing or equivalent.
- Excellent interpersonal, attitude, leadership, teamwork, planning, time management and organizational skills.
- Excellent communication and coordination skills, able to work
- to converse in Bahasa Malaysia, English and Mandarin will be essential.
- Mature, self-motivated and able to work independently with good interpersonal and communication skills.
- Possess a good supervisory, planning, organizing and leadership skills.
- Committed, dynamic, enthusiastic and able to work under pressure.
- Possess strong sense of responsibility, integrity and result oriented