Responsibilities:

Marketing Strategies    

New Marketing Strategy Proposals

• Achievement of Strategies / Targets
• Corrective Actions to mediate issues
• Application of new preventive measures
• Marketing Plan
• Sales Procedure, administration and control
• Budgeting and achievement
• Sales Target achievement / monitoring of performance

Brand Policies, Standards and Guidelines     

• Supporting Strategic Plan
• Control and administration of brand and marketing policies
• Advise and alerts on non-compliance (on approval of guidelines)

Marketing Management      

• Efforts in optimising marketing budget
• Implementation control and assessment
• Risk area highlights

Customer Relationship Management        

• CRM initiatives met
• CRM initiative time targets met
• Updates to management on CRM processes and efficiency

Group Roadshows / exhibitions      

• Propose for branding presence or product sale
• Implement and coordinate roadshows
• Feedback on costs, quality and awareness of brand /product

Appointment of Suppliers / Agencies / Designers / Solicitors / end-financiers, etc     

• Collate, propose appointment of suppliers/agencies/designers/ solicitors/ end-financiers
• Coordination and control – time targets, cost effectiveness
• Evaluation on performance – efficiency, effectiveness, cost

Evaluation of Project Product / Quality Control

• QC for mock ups / sales galleries / showrooms
• Feedback to project on QC

Requirements:

• Bachelor’s degree in marketing, advertising, communications studies, business administration or a similar discipline is required
• Minimum 15-20 years or above of the relevant working experience in property development will be essential
• Evidence of substantial achievement in strategic developmental phasing or other marketing aspects of real estate developments related to those mentioned in the above job responsibilities
• Possesses excellent communication and influencing skills